X
+31 20 686 79 78

_we've got news for you

our latest feed

12 August 2025 | wimer meijer

Bringing Darras Coffee Roasters’ Menu to Life

Good coffee, fresh food, and a family who cares — that’s Darras Coffee Roasters. We had the pleasure of photographing their whole menu.

From fresh-made sandwiches to finished prints — the Darras shoot from start to finish.
From fresh-made sandwiches to finished prints — the Darras shoot from start to finish.
Team Credits

Client: Darras Coffee Roasters

Food Styling: Darras Coffee Roasters & STUDIO_M

Fotografie: STUDIO_M

Beeldbewerking: STUDIO_M

Decor: STUDIO_M

Darras Coffee Roasters

Darras Coffee Roasters started as a small coffee roastery in Amsterdam, founded by Fawzi Darras. What began with his passion for roasting beans and creating a signature coffee blend has grown into eight welcoming cafés run by Fawzi and his sons. Alongside their rich coffees, they serve homemade Middle Eastern-inspired dishes — think fresh pita sandwiches, falafel, hummus, and rolls packed with flavour. Our job? To capture that same warmth and quality in every image.

Making Sandwiches and Drinks Look Their Best

We spent a day in the studio photographing their full menu — from pitas and ciabattas to matchas, cappuccinos, and fresh juices. Fawzi himself prepared every sandwich for the shoot, making sure they looked (and smelled) just as good as they do in the café. We handled the set design, styling, photography, and retouching all in-house, so the final images were ready to shine both online and in print.

Studio shots meet shop window — the Darras menu on display in Haarlem.

Once the studio work was done, we headed to their Haarlem branch to see the new menu photography in action. The images are now proudly displayed in the shop window, at the entrance, and above the counter — greeting every customer who walks in. Seeing those photos in their natural home is always the best part of the job.